Re-launching Melbourne’s very first Laurent Bakery!

Laurent Bakery has come a long way since opening its very first boulangerie on Toorak Road, South Yarra in 1993. 

Over the next 27 years, 18 more stores opened across Melbourne and now in 2021, the original South Yarra store has received a breathtaking makeover to align with the classic and modern style that has become synonymous with the Laurent brand.

With the help of Interior Design by GOLDEN and Elite Shop Fitting, the new Como Centre site is an homage to the art of patisserie with refined finishes, custom tessellated floor tiles and a pinched-seam high ceiling – a design inspired by the crimped edges of a piecrust.

The art of patisserie is a key design language that GOLDEN has carried through the Como site, in balance with all Laurent stores.

With surfaces of jade onyx, terrazzo, marble and quartzite, there’s a sense of grandeur from the moment you set foot inside. Yet there’s a warmth and intimacy that customers will recognise as uniquely Laurent.

Being the flagship store, it was important that this site – above all others – showcased the roots of both Laurent himself and the luxuriousness of his brand. Which is why the fit-out is the first and only Laurent venue to feature an open kitchen, where customers can observe the entire baking process and fine art that is pastrymaking, perfected by the Laurent team.

Pastry demonstrations and High Tea events will be regular occurrences, exclusive to the flagship South Yarra store, making the best use of the open kitchen.

With construction finishing this week, Laurent Bakery South Yarra is set to re-open on Thursday, March 11th.

Laurent Bakery
299 Toorak Rd, South Yarra VIC 3141
03 9824 1414
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