NON, the irreverent 0% beverage company based in Melbourne, is expanding its portfolio of flavours with a new offering – NON #6. Joining its five siblings in challenging the status quo of non-alcoholic drinking, NON #6 remains as individual as its predecessors and continues to push the boundaries of expectation.
Fusing flavours from tomato water, roasted red pepper, coriander seed, celery seed, fresh basil and nutritional yeast, this latest addition will appeal to those more adventurous drinkers and is especially suited to pairing with food. With a nose that immediately conjures thoughts of a Bloody Mary, this textural, crisp drop starts off verdant in flavour and finishes with an umami creaminess similar to a heavier skin-contact white.
The savoury, vegetal notes pair perfectly with cuisines that use lots of raw soft herbs and punchy flavours, such as Mexican or Vietnamese cuisine. NON #6 would also suit salty fish like sardines, rich flavoured hard cheeses including parmesan, cheddar or alpine cheeses and anything rich in umami.
NON encourages an individual approach on how to enjoy their beverages, but suggests drinking #6 chilled in an elegant wine glass or long, on ice with a slice of cucumber and herbs like a version of Pimms. It could also stand in as a refined alternative to a Virgin Mary, served with celery and a grind of pepper. In keeping with the subversive and inclusive spirit of NON #6, it would suit a splash of vodka for those inclined.
NON products are available for purchase from the NON website now or from boutique wine stores across the country from 10 February 2020. They are also available in the non-alcoholic section of the wine lists at many of Australia’s best restaurants.
An Australian success story, NON now celebrates a truly global reach. Their bottles can be found in Australia, New Zealand, Japan, Singapore, Malaysia and the USA. 2021 will see them expand into the UK and other markets.