Wine growth strategies for international markets
The Wine Communicators of Australia (WCA) is delighted to once again host the WCA Wine Growth Summit in Adelaide in 2025. This full day conference on 8th April, aims to educate and share the collective knowledge of industry leaders’ experiences to better inform and educate wine businesses, so they can enhance their commercial outcomes, grow export markets and position their brands in a positive position globally.
The Summit will focus on established markets such as the UK, USA and Canada as well as other markets where there are business opportunities for wine brands, including New Zealand, Korea, Japan, Singapore, Malaysia and other South East Asian markets.
Summit organiser and WCA Deputy Chair Alex Gibbs said, “The Wine Growth Summit is an exciting platform for the wine industry to come together and highlight growth opportunities. You will be joined by likeminded people, from small to large wine businesses from wine regions across Australia, all focusing on growing internationally. We have some amazing, experienced and positive speakers lined up, as well as great case studies to share and insightful panel discussions to be involved in.
It’s also an excellent opportunity to connect with distributors, business contacts and potential partners and customers while you’re in Adelaide. And don’t delay in registering to attend as some Earlybird Tickets are still available at a 20% discount!”
The speakers and panelists at the Summit are leaders in wine, well-known wine professionals and inspiring people from small, medium and large wine businesses to ensure we provide a well-rounded and practical program. Including:
- Voyager Estate – Fiona Findlay, Head of Sales
- The Hidden Sea – Justin Kosmina, Head of Global Sales
- Hugh Hamilton Wines – Adam O’Neill, General Manager
- Wirra Wirra – Matt Deller MW, Managing Director
- Accolade Wines – Sandy Mayo, Chief Marketing Officer
- Watkins Wines – Jo Watkins, Export, Sales and Marketing Director
- Soul Growers – Tim Herrmann, General Manager – Sales
- Ultimate Winery Experiences – Sarah Myers, Executive Officer
- Freestone Estate – Lucy Clements, Chief Executive Officer
- Wine Australia – Peter Bailey, Manager Market Insights
More speakers and panelists will be announced shortly.
The Summit Program is structure in 3 main areas:
- Insights sessions – Hear the latest data and insights from leading insights professionals and people on the ground in key markets
- Case studies from people working in wine businesses – Learn from people working in wine businesses about their successes & challenges exporting to markets across the globe
- Panel + Q&A sessions – Gain insights and actionable strategies to support your wine export business
The Summit will also include a series of panel discussions and interactive Q&A sessions with a focus on:
- Panel + Q&A – Achieve Growth in key global markets
Panel + Q&A – Destination marketing – driving the visitor economy
Event Details
Date: Tuesday 8 April 2025
Event Time: 9 AM – 5:30 PM
Venue: Adelaide Convention Centre – North Terrace, Adelaide SA 5000
Tickets: register here –https://www.eventbrite.com.au/e/wca-wine-growth-summit-2025-tickets-1021403935667
For the latest speaker list and agenda, visit: https://winecommunicators.com.au/education/conferences/