Revolutionary beverage brand, Alba, will hit the shores of Australia on August 1st, bringing good times and good vibes with their authentic tequila cocktails. Made with authentic Mexican tequila, Alba combines Mexican spirit with original soul to deliver a unique and refreshing experience.
The New Zealand-owned brand has expertly combined tradition with modern taste to innovate and charm. Each Alba can is crafted from authentic tequila imported straight from Mexico, mixed with agave syrup and fresh limes, just like margaritas should be. Infused with distinct flavours of premium tequila, there’s nothing like sipping on this crisp, refreshing goodness whether you’re enjoying a day at the beach or a night out with friends.
Fancy a margarita anytime, anywhere? Alba’s range of specially curated ready-to-drink (RTD) margaritas is the perfect drink for the die-hard lovers of this classic cocktail. In true New Zealand fashion, Alba values home-grown and local flavours, crafting their premixed drinks using unique recipes and real ingredients.
Alba stands out in the Australian ready-to-drink tequila market by focusing on using premium spirits from their Magdalena distillery in Jalisco, Mexico. Alba captivates enthusiasts of authentic tequila by emphasising the quality and authenticity of its ingredients. At Alba, there’s nothing like the real thing; once the imported tequila arrives at Alba HQ in New Zealand, it’s crafted with only the purest ingredients to create the perfect beverage for sharing with your mates.
“We are thrilled to bring Alba to Australia, a place that shares our love for good times and great vibes. Our tequila is carefully produced with the utmost respect for tradition before being blended into a convenient RTD format. We know that Alba offers a unique and authentic experience that will resonate with tequila enthusiasts and newcomers alike. Whether you’re enjoying a sunny day at the beach or a night out with friends, Alba is the perfect companion. – Michael Tutty, Creative Director.
For the classic option, Alba infuses their Original Sparkling Margarita with premium tequila, real lime juice, and agave to create the ideal blend of tangy sweetness. Connoisseurs of flavour, Alba expanded upon their classic margarita by adding coconuts, grapefruit, hot sauce and even olive brine to curate their blends and provide a modern take on the classics.
In what can only be described as a market disruptor, Alba is serving the next generation of tequila and margarita enthusiasts. What started as an idea has evolved into the ultimate brand for everyone, from pool-side sippers to big weekenders. With Alba, premium tequila just got hotter, bringing the ultimate flavours from the Mexican cantinas right to your hands.
Alba will be available for purchase from August 1st via drinkalba.com and selected First Choice Liquor stores across the country.