25 years of Australia’s favourite frozen treats and 24,500 tonnes of ice cream calls for big celebrations.
Australia’s coolest ice cream shop, Cold Rock Ice Creamery, is celebrating 25 years of serving up delicious frozen desserts in Australia and to mark the occasion they are treating thousands of Rockstar Rewards members to tasty prizes until the end of December!
Since opening in Aspley, Queensland in 1996, Cold Rock has become Australia’s premier ice cream franchise after becoming part of the Franchised Food Company in 2009 and growing to more than 90 stores nationwide. Over the last 25 years, Cold Rock has mixed and smashed over 24,500 tonnes of ice cream and over 175,000,000 Mix Ins to a dedicated customer base who are treated to over 30,000 combinations to choose from.
To get access to Cold Rock’s 25th Birthday Giveaway, which includes mouth-wateringly good prizes such as 25 months of Cold Rock Ice Cream and official merch packs, dessert lovers just need to sign up to the Rockstar Rewards loyalty program, which will unlock exclusive offers, rewards, free ice cream, and tubs of Rock Your Dough.
“We love putting smiles on people’s faces and couldn’t be more excited to be celebrating our 25th year of sharing our passion for frozen desserts. We wanted to say a big thank you to our wonderful and loyal community who have supported us over the years and what better way to do that than to treat them to a giveaway as tasty as our ice-cream!” says Stan Gordon, CEO of Cold Rock Management.
Making the celebrations even sweeter will be the introduction of a brand-new cake based on the community’s favourite ice cream flavour, Cookies and Cream, which will be in stores to stay permanently. This addition to the exclusive range of Cold Rock Ice Cream Cakes is every cookie lover’s dream and sure to be a fan favourite in no time.
Tune into Cold Rock’s official social media pages and join up to Australia’s coolest loyalty program to have your chance at landing an awesome prize!
Cold Rock Ice Creamery
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