Each purchase supports change in African communities.
St Remio, the Australian coffee brand founded to empower female farmers in Rwanda, has launched its first sustainably sourced Organic product range compatible with the Aldi Expressi coffee machine.
Aldi Expressi is the number one supermarket system in Australia and offers one of the most affordable coffee machine systems on the market.
St Remio has developed its own patented technology Bio-Organic pod, which is compatible with the Aldi Expressi machine, giving consumers choice outside the Expressi range. The St Remio range is the only system available on the market that is compatible with the Aldi system, and with the launch of their new organic capsules, it aims to capture the sustainable-conscience consumer.
“We have definitely seen a consumer shift to organic products and we have seen an increased demand both at a local and an international level for organic coffee,” St Remio Co-Founder, Trent Knox, said.
“St Remio outsold Lavazza A Modo Mio, Nescafé Dolce Gusto and Espressotoria in units in quarter 1 at Coles this year*. It’s a big achievement for a young brand, further showing how we are resonating with the consumer.”
St Remio has enjoyed incredible success in 2021 across its full product range, with online sales up 104 per cent along the east coast of Australia over the past three months.
St Remio was born in Rwanda and raised in Melbourne, and by purchasing St Remio you help to fund development projects and support coffee-growing communities in the African nation, through education and infrastructure. This empowers the coffee growers with the business skills to sell their product for a fair price and earn more money for their families.
This year St Remio is continuing to support the female farmers of COCAGI in West Rwanda by purchasing four more hectares of land and 8000 coffee and other seedlings to diversify the farming community’s income. St Remio also invests in training to improve farming techniques that combat climate change and work in cohesion with the environment.
“We are excited to see our St Remio Bio-Organic range on the shelves of Coles supermarkets around Australia. Each time a customer purchases St Remio it allows us to do more and be more for communities like COCAGI in Rwanda, and it’s rewarding for our customers to know that their choice is having a positive impact on the lives of others,” Company Co-Founder, Julia Tink, said.
“We now have a unique opportunity to reach the Expressi consumers, an otherwise untapped market, and engage with them to not only enjoy great coffee, but be part of a positive movement. With our affordable range accessible in over 850 Coles stores, we believe St Remio offers consumers a credible alternative.”
St Remio’s new Bio-Organic Expressi and Caffitaly compatible coffee pods are available in three blends, Aromatic (intensity 9), Espresso (intensity 12) and Robust (intensity 14), and retail at $5.00 for a pack of 10. St Remio offers a wide range of top-quality, sustainably sourced beans and espresso pods that suit a variety of coffee machines.
“A great cup of coffee is one thing, but a great cup of coffee with real purpose is another. With St Remio, it’s your coffee, full circle,” Knox said.
To see the full range of coffee St Remio offers, please visit stremiocoffee.com.au.
*(Source: IRI Data: Coles Jan–March, 2021, Unit Sales).
St Remio launch organic coffee pods to fit Aldi Expressi machines
