The clever folks at Bobby have worked wonders by transforming your beloved soft drinks into healthier alternatives. And we guarantee that you won’t be able to taste the difference

Soft drink enthusiasts no longer need to compromise between taste and health thanks to the innovative creation of Bobby – a brand-new soft drink that’s taking the beverage industry by storm, revolutionising the industry with its full flavour, low calories, low sugar, and added prebiotics for a happy gut!

Bobby took the average soft drink and said, what can we do to make it better? The answer was simple; remove the bad and add more of the good. 

Get ready to meet your new drink of choice. With only 32-40 calories per can, Bobby is the ultimate alternative to your average soft drink. The deliciously refreshing beverage that brings together big, thirst-quenching flavours with essential health benefits, incorporating a premium all-natural prebiotic, scientifically proven to aid digestion, boost beneficial gut bacteria, and enhance overall well-being. 

The best part? It’s low in sugar; Bobby has purposefully chosen to use tiny amounts of sugar to create the perfect balance between taste and health. Trust us, they’ve spared you the disappointment of those 0 sugar, 0 cal drinks that taste like they were whispered into existence!

Our mission is to redefine what soft drink is to everyday Australians by offering a truly exceptional and enjoyable beverage that doesn’t compromise on health or taste,” says Kristian Johannsen, the mastermind behind Bobby. 

Embracing its roots in Melbourne, Australia, Bobby embodies sustainability in every step of its journey. With environmental consciousness at its core, the company is committed to minimising its ecological footprint and fostering a greener future.

We believe in setting sustainability standards right from the start, making it an integral part of our business model and not just an afterthought,” says Kristian.

Bobby’s environmentally friendly packaging is fully recyclable, featuring recycled aluminium cans and cardboard slabs. The company continually explores ways to reduce, reuse, and recycle. “We’re here to make a difference, both in taste and sustainability. With each sip of Bobby, our customers can indulge guilt-free, knowing they are contributing to a company that genuinely cares about the impact it makes.” 

Available nationally at 7-Eleven, Coles, IGA, Market Organics, Romeo’s and online at

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